Customer
The possible values for the marketing subscription opt-in level enabled at the time the customer consented to receive marketing information.
The levels are defined by the M3AAWG best practices guideline document.
Anchor to Valid valuesValid values
- Anchor to CONFIRMED_OPT_INCONFIRMED_
OPT_ IN After providing their information, the customer receives a confirmation and is required to perform a intermediate step before receiving marketing information.
- Anchor to SINGLE_OPT_INSINGLE_
OPT_ IN After providing their information, the customer receives marketing information without any intermediate steps.
- Anchor to UNKNOWNUNKNOWN
The customer receives marketing information but how they were opted in is unknown.
Anchor to FieldsFields
- •OBJECT
Represents an email address.
- Anchor to CustomerEmailMarketingConsentInput.marketingOptInLevelCustomer•INPUT OBJECT
Email Marketing Consent Input. marketing Opt In Level Information that describes when a customer consented to receiving marketing material by email.
- Anchor to CustomerEmailMarketingConsentState.marketingOptInLevelCustomer•OBJECT
Email Marketing Consent State. marketing Opt In Level The record of when a customer consented to receive marketing material by email.
- •OBJECT
A phone number.
- Anchor to CustomerSmsMarketingConsentInput.marketingOptInLevelCustomer•INPUT OBJECT
Sms Marketing Consent Input. marketing Opt In Level The marketing consent information when the customer consented to receiving marketing material by SMS.
- Anchor to CustomerSmsMarketingConsentState.marketingOptInLevelCustomer•OBJECT
Sms Marketing Consent State. marketing Opt In Level The record of when a customer consented to receive marketing material by SMS.
The customer's consent state reflects the record with the most recent date when consent was updated.